30% Salary Increase: Which AI Skills Do Vietnamese Employers Value Most?

  • AI
  • 28 Aug 2025

Vietnam is quickly becoming the epicenter of the AI revolution in Asia.

Vietnam's job market is witnessing a real revolution. In 2024, Vietnam's AI market hit $753.40 million and is projected to grow 28.36% annually through 2030. This opens up unprecedented career development opportunities for office workers.

The statistics are truly impressive: 88% of office workers in Vietnam are already using generative AI in their work (compared to 75% globally). What's more, 76% of Vietnamese leaders say they won't hire candidates who lack AI skills.

Specific Salary Increases

According to data from Vietnam's leading recruitment firms, income for professionals with AI skills is rising impressively:

For Technical Specialists

  • AI/Blockchain engineers with 4 years of experience earn 37.75 million VND/month (about $1,500 USD).
  • 43.7% of companies are ready to pay AI specialists 10-20% more than their peers. Notably, 18.4% of companies pay 20-50% more.

For Office Workers

Even in non-IT professions, mastering AI tools brings significant income increases:

  • Marketing specialists with AI skills: Salary increase of 25-40% above baseline.
  • Finance specialists who know AI analysis: Salary increase of 20-35%.
  • Project Managers with AI capabilities: Salary increase of 30-45%

Top 5 AI Skills Most "Hunted" by Vietnamese Employers

1. Prompt Engineering (Optimizing Commands)

  • For: Marketing, Content, Data Analysis, HR
  • Applications: Content creation, data analysis, report automation
  • Tools: ChatGPT, Claude, Gemini
  • Potential income increase: 20-30%
  • Real example: A marketer in Ho Chi Minh City automated monthly content planning, reducing time from 8 hours to just 1 hour.

2. Data Analysis with AI Assistants

  • For: Finance, Analytics, Sales Management
  • Applications: Forecasting, data visualization, dashboard creation
  • Tools: ChatGPT Advanced Data Analysis, Microsoft Copilot, Google Bard
  • Potential income increase: 25-35%
  • Real example: A financial analyst in Hanoi used AI to assess currency risk, helping the company save 15% on hedging costs.

3. Workflow Automation

  • For: Administration, Project Management, Logistics
  • Applications: Creating macros, email automation, resource planning
  • Tools: Microsoft Power Automate with AI, Zapier, ChatGPT
  • Potential income increase: 20-40%

4. AI Design and Visualization

  • For: Marketing, Product Management, Presentations
  • Applications: Presentation design, infographics, social media content
  • Tools: Midjourney, DALL-E, Canva AI, Gamma
  • Potential income increase: 25-45%

5. Enhancing Customer Experience with AI

  • For: Sales, Customer Service, CRM Specialists
  • Applications: Personalized communication, feedback analysis, chatbots
  • Tools: ChatGPT for customer data analysis, AI-chatbots
  • Potential income increase: 30-50%

What HR Experts Say About Career Opportunities

46% of businesses say their biggest challenge is finding candidates with appropriate AI experience and skills. This shows that current labor supply isn't meeting market demand.

Expert forecast: By the end of 2025, the salary gap between people with AI skills and those without will increase to 50-70%.

Take Action Now to Advance Your Career!

At Your Current Workplace:

✅ Automate 1-2 repetitive tasks using AI.

✅ Propose a pilot AI project to your boss.

✅ Become the in-house expert on AI tools.

✅ Record results, measure time/cost savings.

When Looking for a New Job:

📝 Add AI skills to your CV with specific examples.

💼 Create an AI project portfolio on GitHub or LinkedIn.

🔍 Search for positions with keywords like "Digital Transformation," "AI-powered," "Automation."

💡 Prepare a case study for interviews, presenting how AI solved a business problem.

Conclusion: AI - The New Foundation of Knowledge

In Vietnam, 57% of survey respondents believe AI will significantly impact their long-term career plans. Mastering AI tools is no longer an advantage—it's become a mandatory requirement for career development.

Start small: automate one task each day, learn one new AI tool each week. In just 3-6 months, you'll have enough skills to negotiate a raise or find a new job with higher income.

Remember: In the AI era, your value doesn't lie in whether you can code, but in your ability to solve business problems effectively using artificial intelligence.

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